Health For All: Stories Matter

Stories matter. They bind people together, create a sense of connection, and engage our thoughts, emotions, and imagination all at once. They show us other people’s perspectives and let us imagine what it is to live other people’s lives.

This year, we are incredibly proud to be launching Health For All; exploring the separation of humanity and healthcare that happens when equity, diversity, and inclusivity (EDI) are missing. Throughout this campaign we have worked with people who have experience of bringing the humanity and connection back to medicine. Their stories are not only inspirational and thought-provoking, but they show how taking an inclusive approach can overcome the very challenges we work so hard to solve. Together, we can reach more patients, diagnose conditions earlier, bring more effective medicines to market, support more patients, and improve both commercial and clinical outcomes. Learn more at